What to Consider Before Entering a Corporate Event Planning Career

Jun 8, 2022

Individuals who love working with others and have a knack for organization and planning often find becoming corporate event planners in NYC to be the ideal career choice. Being such a large city, organizations in the Big Apple consistently book planners to help them, making it an in-demand position.

Think working in NYC as a corporate event planner sounds like a great opportunity? Read more to learn more about what these professionals do and what to consider before pursuing it as a career.

What do corporate event planners do?

Corporate event planners are professionals who organize meetings, conferences, seminars, trade shows, retreats, holiday gatherings, and event launches—essentially any type of gathering an organization might host.

Their responsibilities include managing all aspects of events, including but not limited to marketing, design, and logistics. A corporate event planner’s average day is spent booking venues, choosing vendors, and negotiating contracts. Event days are quite busy since planners are responsible for monitoring the event and ensuring all goes as planned.

Pros of being an event planner

When considering pursuing a job in this exciting field, weigh the following benefits.

Plenty of opportunities

People who are considering becoming corporate event planners NYC will find plenty of job opportunities at agencies such as Twenty-Three Layers and other similar companies. The U.S. Bureau of Labor Statistics reports jobs in this field will grow 18% by 2030, which is much faster than average when compared with all industries.

Working with people

Individuals who enjoy seeing people happy find a certain satisfaction in pulling off events that bring people together for a common goal. Event planners gain a fantastic ability to network and grow their professional circle, making new friendships and consistently building relationships.

Ability to express creativity

Corporate event planners have a strong ability to get their creative juices running. Hosts often look for the spectacular, and people in this field get the opportunity to rise to the occasion. For some, it’s a great creative outlet, for others, a chance to be challenged to come up with something new to dazzle both hosts and their attendees.

Cons of being an event planner

With any job, there are always some drawbacks that people might find less appealing. Some factors to consider:

Not a 9-to-5 job

Working events means sometimes working evenings, weekends, and holidays. For some, this may prove to be challenging.

Not always glamorous

Event planners may have to get involved with tasks that aren’t the most fun. For instance, they may have to check plugs, tape wires to the floor, or do other less glamorous, yet important tasks, to ensure an event runs smoothly.

Working within limitations

People wanting to create the most amazing experience for their clients might find themselves restricted in what they can do. It can be challenging to deliver when working within financial parameters or maintaining an organization’s public perception (e.g. a nonprofit fundraiser likely can’t afford to be overly glamorous.)

People who are highly organized, detail-oriented, and possess strong interpersonal skills often find themselves very happy in the corporate event planning role. It provides them with creative outlets, challenges, and great interaction with others— not to mention, no two days are ever the same.

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